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Competitor Intelligence: How To Get It How To Use It Leonard M. Fuld

Competitor Intelligence: How To Get It How To Use It

Leonard M. Fuld

Published September 1st 1987
ISBN : 9780471629108
Audio
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 About the Book 

Sharing many of the same techniques hes used to help companies like Campbells Soup, Gillette and CBS, Leonard Fuld tells how anyone can get specific information on their competitors--systematically, inexpensively and legally.